Review of "The Failure of Risk Management: Why It's Broken and How to Fix It" Part 2

In Chapter two of his book, Douglas Hubbard's discusses where the risk management industry has been and where it currently thinks it is.

The chapter starts out with a very brief history of risk management ('800 words' according to the author), tracing the route from the discovery of mathematical probabilities, to its initial commercial application in insurance, and finally down to the modern day emerging 'new character' or risk management, incarnated in regulations like Basel II, and in applications like Enterprise Risk Management. His history is not very complimentary, comparing today's state of risk management as similar to the Old West gold rush towns, where things look brightly painted and pretty, but built on shaky foundations and filled with snake oil peddlers.

His history aligns quite well with Peter Bernstein's own summary, although at a very very high level and, I suspect, very much framed to support his thesis (which I suppose is what the rest of the book is about).

Hubbard then makes a brief discussion of the common risk assessment approaches (expert intuition, weighted scoring, probabilistic models, etc) and suggests that some of these are not up to par for the role risk management is playing (corporate growth survival, after all) and will probably need to be dispensed with.

The next section covers risk mitigation approaches. He has a brief treatment of the common approaches (what risk management book doesn't?): avoid, reduce, transfer, retain. The most interesting part of this section is his list of examples of concrete manifestations of risk mitigation approaches (in contrast to the abstract approaches of
avoid, reduce, etc. His list includes selection processes, contractual risk transfer, insurance, liquid asset position, etc.).

In the final section, Hubbard discusses 3 major surveys of enterprise risk management, conducted by Aon, The Economist, and Protiviti. The surveys show what the executives in these companies thought about what their top risks are (reputation, market, human capital, and regulatory environment figure very high). The surveys indicate that risk management is present in those companies primarily because they are being required to have it (a necessary evil). It also shows that risk
management is well represented and increasingly so at the board level.  The executives seem pretty confident that they are doing risk management well.

Hubbard suggests that that is not the case at all.